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Brand Campaign

AIB Home Brew

The Problem:
AIB wanted to do one small thing to help their customers starting out on their mortgage journey.

The Solution:
We took one problem which was often talked about when applying for a mortgage – giving up takeaway coffees. So, to help combat this, we created a coffee collaboration between AIB and Bear Market Coffee called, “AIB Home Brew”. Anybody who applied for a mortgage meeting with AIB would receive this special brew, along with everything they needed to start making their coffees at home.

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